The Online Weekly Community Newspaper of Associations, CVBs, and Hotels

About USAE

USAE is the only weekly community newspaper of associations, CVBs and hotels.

Published since 1982, USAE is sent every Monday to paid subscribers in the postal mail as well as via email to over 58,000 in the industry.

Additional USAE ‘e’ information products include USAE-MAIL sent every Tuesday and Thursday and USAE Webinar Calendar sent each Wednesday.  Breaking News special editions are published as the news warrants.

USAE daily editions are published at all major association industry events including PCMA, ASAE, MPI, and IAEE. USAE is distributed at major shows such as IMEX America, Destinations Showcase and Holiday Showcase.

The USAE Team


Ross E. Heller, Publisher, USAE

Ross dreamed up USAE while publishing a show daily one winter’s eve in New Orleans. Nine months later – September 14, 1982 to be exact – Vol.1, No. 1 was published. As “Alchemist-in-Chief,” Ross’ daily goal is making USAE more valuable to subscribers and advertisers.  (C) 301-404-5812;

James A. Heller, Chief Operating Officer

James has been affiliated with USAE since he was 10 years old. No, his mom and dad didn’t employ child labor, but he did go with them to ASAE conventions as they produced USAE show dailies. James collects Ford Mustangs and also owns a vintage 1983 Fleetwood Cadillac. He’s the proud dad of son Brandon. 703-898-3528;



Jon Trager, Managing Editor

Jon, who graduated from the UNC-Chapel Hill School of Journalism, interviews and writes stories about DMO people and events. A New York native, Jon enjoys rooting for the Giants and Yankees (most of the time), watching and reading fantasy shows and books, spending time with his family, and eating steak medium-rare. (O) 301-951-1881;


Todd McElwee, Assistant Publisher/Associations Editor

Joining USAE in 2012, Todd covers the comings and goings of the association and government affairs sector. He and his wife, Angela, have a daughter, Evelyn and son, Declan. Born and raised in Maryland Todd loves steamed crabs, raw oysters, the Baltimore Ravens and Washington Capitals. (O) 301-991-5679;

Jordan Bradley, Hotels Reporter

Jordan joined USAE in 2022 and covers the hotel industry. She is a Michigan State University J School grad (go green!) and a lover of the American southwest. In her free time, Jordan can usually be found at a yoga studio or on a porch with a book.


Julia Stumbaugh, Associations Reporter

Julia, a William & Mary alum, joined USAE in 2021 to help cover the latest in association news. A Virginia native and California transplant, she can usually be found on the beach or rooting for the Pittsburgh Penguins.



Christy Pumphrey,
Marketing & Circulation Director

Christy enjoys helping subscribers and working with clients scheduling digital ads. She believes customer service is key and always strives for a friendly cheerful attitude. She and her husband have twins, a son and a daughter; the light of their lives. Christy enjoys cooking, the beach, amusement parks, and cheering her kids at their basketball games. (O) 301-540-2404;


Digital Media Metrics

Pam Faust, Digital Media Maven

Pam understands the importance of metrics to USAE’s e-clients and provides meaningful and current numbers. Pam and her husband Dave grew up and live in beautiful Minnesota. They enjoy two married children, two country grandboys, and three doggie-kids that will never leave home! Her favorite saying: “There’s no downside to being more positive.” (O) 320-291-0935;



Diane Nichols, Creative Director

Diane provides USAE’s always imaginative look as well as design and art expertise for clients. She is a creative artist with more than 35 years experience in graphic design and works closely with advertisers on our many e-services. (O) 301-509-2938;



David Faust, Midwest Regional Representative; 320-291-0935;

John McNamara, Northeast Regional Representative; 732-525-2618;

Dolores Ridout, Western Regional Representative; 281-762-9546;

George Roman, Southeast and Nevada Regional Representative; 702-515-7247;

Michael Stack, Midwest Regional Representative; 847-367-7120;

Wendy Weese,Hospitality Sales Representative; 301-524-7169;



(c) 2023 USAE Inc.

 PO Box 15009

 Chevy Chase, MD 20825