Annette Gregg Stepping Down
as CEO of SITE and SITE Foundation
By Todd McElwee
Following four years of unprecedented achievement, Annette Gregg will step down as CEO of SITE and SITE Foundation on October 1.
She will become CEO of the World Trade Centers Association (WCTA) on October 5.
“I was attracted to the mission of the World Trade Centers Association whose—fostering international trade and investment, helping local businesses thrive and expand into global markets,” Gregg told USAE. “Because many of the 500 world trade centers involve hotels, convention centers and other event venues, I hope to stay tangentially involved in our industry. The association’s HQ is in the World Trade Center building in NYC.”
She added: “I am so proud of these last four years at CEO, three of which marked record years for membership, revenue and overall growth in SITE’s 53 years. We have expanded globally, launching new chapters, products and events. It’s been a joy serving such a passionate membership around the world.”
During Gregg’s four-year tenure, SITE reached the largest membership in its 53-year history and welcomed record-breaking attendance at its events. The association also achieved financial growth and reached the highest gross and net revenue levels in its history, it noted. SITE’s marketing reach grew fivefold.
Under Gregg’s leadership, SITE launched new member communities, established chapter affiliates and task forces across LATAM and Europe, and strengthened collaboration with its chapter network. SITE’s certification portfolio was renewed and expanded, with the Certified Incentive Specialist (CIS) certification made available online and on-demand in both English and Spanish.
Gregg also championed new initiatives including the launch of the C-Suite Agency Summit.
“Annette has led SITE through a period of significant growth, and the association is stronger for it.” said Hasan Dinç, President of SITE. “On behalf of the International Board of Directors, I want to thank her for her commitment to our members, our chapters and our global community, and to wish her every success in what comes next.
The Board’s focus now turns to continuity for our members and chapters, and to appointing a leader who will build on what has been achieved.”
The SITE International Board of Directors is managing the leadership transition.